I’m not one to risk an arm, a leg, an eye or teeth – much less contracting frostbite – just to be the first through the big-box store door on Friday morning to score a flat-screen TV or tablet, but the whole concept of Black Friday still is offensive. This year, of course, some retailers aren’t even waiting till Friday, and we all know what that means for Thanksgiving, which should be one of those sacred holidays (and why they call them “holidays” is a mystery to me, but that’s another program).
The “black” part is supposed to be about retailers kicking off the season so they can be “in the black” at the end, but historically, putting “black” in front of a day of the week has always meant a financial panic or some other disaster. I guess the naming was deliberate, but I’m not sure it has the desired effect.
It’s all just a big game, though, as retailers have to show the huge numbers for Black Friday as an indicator of how the shopping season will go and the overall health of the economy. But I resent the idea that you have to have your will on file somewhere and your life insurance in force before you go shopping.
At the very least, can’t we compromise a little bit and push it all back to Saturday, if only as a Thanksgiving digestion aid? And please, can we eventually go back to celebrating seasons sometime during the actual seasons?
I’m waiting for a kid to show up at the front door next Halloween dressed as Santa – trust me, it’s coming.
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